Showrooms are not just for show. They need to sensibly facilitate sales people, technical staff, goods, materials, a lean workflow, a sustainable way of dealing with waste. Not to mention, make the customer feel welcome.
But at Audi Thoen, YUGENING took it one step further. The first concessionaire in Flanders that is designed according to the Audi Terminal Concept.
What makes this approach stand out is its commitment to convey the character of the Audi brand in similar fashion on a world-wide scale. What makes it unique is that it is not a one size fits all solution, but adaptable to local circumstances. The design means to be instantly recognisable, yet in harmony with its immediate surroundings.
Around the globe the Audi Terminal is true to a one single design principle, but will always look and feel slightly different.
This particular project encompasses a 17 vehicles showroom, 11 vertical lift bridges, fully automated carwash and tire storage on a 3.410 square meter building.